New logo for ADP’s Political Engagement Project

By Alauna Akins with Emily Herrick, Illinois State University

As the Campus Communication Liaison for the American Democracy Project at Illinois State University, my responsibilities include providing marketing/promotional materials for events as well producing general advertising materials for the ADP on our campus. This semester I had the pleasure of working on several different design concepts for the national ADP PEP logo.

To complete this task, I worked closely with our graphic design intern, Emily Herrick, who is a Senior majoring in Graphic Design & minoring in Civic Engagement & Responsibility. The main concept behind the logo was to inspire or evoke the notions of giving a voice to political issues and being empowered to speak out about those issues, which is at the heart of political engagement! So, we decided to get really, really creative with a bullhorn, a few stars, and a couple of stripes!

It is with great pleasure that we proudly unveil the national American Democracy Project PEP logo: